Saturday, May 7, 2011

Retail Interior Design | Alchemy Collections | Seattle | Heliotrope Architects

Alchemy Collections is a retail design project for a high-end home furnishing and décor store located in downtown Seattle. The Owners describe their brand as representing “a fusion between East and West, and a blend between the classical and contemporary.” They were looking for architecture that would represent this vision in their new flagship store. Our design challenge was to create an experience that supports the Alchemy brand, maximizes available floor area for sales and make use of the architecture as a means to draw shoppers into and throughout the store. Our solution includes the construction of a new mezzanine level, a sculptural stairway to draw visitors up to the new level and a koi-pond element at the entry to draw shoppers in from the street...........more


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