Saturday, April 9, 2011
Guest of Honor Pavilion | 2009 Guadalajara International Book Fair | Guadalajara | Mexico | John Friedman Alice Kimm Architects
Innovation: The pavilion’s design created a public plaza where people could gather, interact, and trade ideas and visions. The larger theme that guided the design’s content was that of innovation – a theme common to L.A.’s artistic, cultural, commercial, and developmental history.
Atmosphere: Rather than stuffing the pavilion with books and facts about Los Angeles, the design created an ephemeral, atmospheric environment that itself communicated the spirit of this elusive, ever-changing City. The pavilion was designed to embody innovation, rather than to display it.......more